Light Blue Shade®

Please note that ALL fields are required for a successful completion of the survey.

Email address:
Age:
Gender:	Male Female
Have you ever used Light Blue Shade products?	Yes No
Are you employed?	Yes No

1. What are the main issues that you have with your hair:	a) b) c)
2. Is your current product dealing with the above issues?	Yes No If NO, why?
3. What are the  most important factors that lead you to buy a beauty product?  Please put the factors in order of priority: (i.e. 1,2,3,4,5):	Price: - 1 2 3 4 5 Packaging: - 1 2 3 4 5 Benefits: - 1 2 3 4 5 Ingredients: - 1 2 3 4 5 Brand recognition: - 1 2 3 4 5
4. What are your dream solutions from your hair products?
5. What is your favourite hair product brand?	Why?
6. If I was a fairy godmother and gave you three personal beauty wishes, what would they be?	1. 2. 3.
7. Complete this sentence – "In an ideal world, I wish there was a beauty product that would...
8. Do you use specific products for mature hair?	Yes No Why?
9. What other product would you like your current hair brand to come out with?	Bath & shower products Hair masks Skin products Styling products Other suggestions:
10. What other brand would you compare Light Blue Shade with?
11. Would you ever switch brands from your current one?	Yes No If NO, why?    If YES, what would persuade you?
12. Do you prefer products with natural ingredients or scientific formulas for your hair?	Natural Ingredients Scientific Formulas
13. What is the maximum price you would pay for a shampoo & conditioner?	$